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    • Home
    • The Process
    • Marketing Tips & Tricks
    • Meet the team
AGENT PAY DAY
  • Home
  • The Process
  • Marketing Tips & Tricks
  • Meet the team

MARKETING TIPS & TRICKS

There are 4 top social media platforms that can be used to generate leads for your referral network. It is important to remember that each platform is different and your strategy should change for each. That means utilizing relevant hashtags and researching relevant imagery creating YOUR OWN imagery and video content. 

SCRIPTS FOR AGENTS FROM ALL BROKERAGES

1. How to start a conversation with existing / past clients (conversation).

 

"hello (their name), I was thinking about you today and wanted to see how everything is going? By any chance, do you own any businesses or think you want to purchase any businesses? The reason I ask is that I have business partners now that specialize in business sales and I want you to be aware. If you have any friends or family in need of business services, please keep me in mind! "

2. How to appeal to owners looking to sell their business (on social media).

"Business owners, if you're ready to sell your business and move on to your next venture, our team at (insert your brokerage) can help. We have a proven track record of selling businesses quickly and at the best price. Let's connect and discuss how we can help you achieve your goals." 

"Looking to sell your business?! Our experienced team at (insert your brokerage) understands the unique challenges and opportunities of the business world and can guide you through the process. Contact me today to learn more! "

"Attention business owners! Are you looking to sell your business? Our team of experienced business brokers  at (insert your brokerage) specializes in selling businesses and can help you get the best deal for your hard work. Contact me today to learn more!"  

"Sell Your Business FAST! Our team of experts at (insert your brokerage) can help you navigate the process and get the best price for your business. Contact me to schedule a consultation today!" 

3. How to encourage Business Valuations to business owners to determine the value of their business (on social media).

"If you're considering selling your business, it's crucial to know its true value. Our team at (insert your brokerage) has connections with experienced business brokers who can help you determine your business's worth and guide you through the selling process. Let's connect and discuss how we can help you achieve your goals."

"Do you know what your business is worth?! Let our experienced team help you determine the value of your business and get you the best price for your hard work. Contact me today to schedule a consultation." 

"Selling a business can be an overwhelming process, but our team at (insert your brokerage)  has connections with business brokers available to help. We can provide a comprehensive business valuation and help you get the best price for your company. Contact me today to learn more!" (This should be an image that represents being overwhelmed at work).  

"What's your business worth?!? Our team at (insert your brokerage) has connections with experienced business brokers who can help you determine your business's worth and ensure you get the best deal possible. Contact me to get started!" 

1. LinkedIn

3. Instagram

1. LinkedIn

LinkedIn should factor heavily into your brand marketing strategy if you seek community with other business owners and a network base for reaching potential customers who are hungry for new opportunities. For Business Referrals, this will be your top platform to reach out to other real estate agents and find new opportunities. 

2. Facebook

3. Instagram

1. LinkedIn

Facebook is all about starting a conversation. Focus your content production on short videos and bold headlines to attract an audience. For Facebook groups, interactive content and communal experiences are the way to go; consider live streams and polls to get people interested in what you have to offer. 

3. Instagram

3. Instagram

3. Instagram

Diversity with consistency reigns supreme on Instagram; lush photography, clever trend usage, and selfie-style videos that speak directly to your audience can all bring in new users to your channel. Consider creating Instagram stories and reels to keep your audience engaged. 

4. TikTok

3. Instagram

3. Instagram

Short-form video content is the only kind of content on TikTok, so it helps to follow the trends of what’s most watched and engaged with and stick to those formats until you can develop your own platform-specific voice. Think fun, catchy content that can be replicated based on what you want your customer base to know about. 

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